Veganuary at MPF

The plant-based product market continues to evolve. While classic meat alternatives remain important, independent, non-imitative concepts are increasingly gaining relevance – offering clear differentiation in the assortment and innovative ideas for both retail and foodservice.

At MPF, we support manufacturers and the convenience industry with scalable, plant-based solutions that combine functionality, nutritional value, and taste – with gluten-free options available.

🔹 Favalafel – authentic flavor from fava beans

Our Favalafel are made from regional fava beans and offer:

• Naturally high protein content

• Clean-label recipes

• Authentic taste, consciously avoiding meat imitation

• Gluten-free options for maximum flexibility

Favalafel provide a nutritionally valuable alternative for modern plant-based eating, delivering taste and convenience in one.

🔹 Plant Crunchers – breaded finger food reinvented

With Plant Crunchers, we take plant-based finger food to the next level:

• Juicy core made from TVP based on pea, fava bean, or sunflower, combined with vegetables

• Balanced nutritional profiles, optimally combining protein and vegetables

• Gluten-free options thanks to our versatile breading solutions

• Ideal for retail & foodservice, with flexible formats and easy integration

✨ Highlight: Functional coatings

Our functional breading solutions create real differentiation at the POS:

• Extra crispy for perfect texture

• Custom seasoning or even colored coatings for visual impact

• Gluten-free and clean-label capable

• Supports clear product positioning and storytelling

➡️ More variety. More functionality. More differentiation.

Veganuary is an annual reminder that modern plant-based concepts can be versatile, innovative, and functional. With Favalafel and Plant Crunchers, we offer products that combine taste, functionality, and innovation – flexible for every diet and every point of sale.